The simple truth is this: In the ever-changing digital landscape, what worked today might not work tomorrow.
The key to delivering the best ROI is to stay abreast of the latest updates and trends in our field by adopting a student mentality. The most successful digital marketers dedicate time each week to staying ahead of the curve and understanding what works. But finding time to stay up to date with the dizzying array of algorithm updates, emerging technology, and the latest consumer data can seem nearly impossible for even the most veteran marketer.
To help, we’ve put together the following list of the 20 best digital marketing blogs to help you stay up to date with the latest SEO news and digital trends in 2020.
Read on for some incredible marketing content, prepare to bookmark most of them and see if your favorite digital marketing blog made the list. If not, please share your suggestion buy website traffic in the comments below – we’re always hungry for meaty marketing content, and we can’t wait to see what you’re reading, too.
1. The Moz Blog
The Moz blog, better known for its SEO toolset, is a blog that covers all topics related to search and inbound marketing. The blog gathers industry experts who contribute their experiences, advice, insights, how-tos and much more. It’s one of the best platforms to get the latest news about online marketing. The site includes proven insights on earning customers through winning search strategies.
Founder: Rand Fishkin and Gillian Muessig
Best For: Step-by-step how-to guides to help you learn SEO
Favorite Post: 6 Ways to Get Organic Traffic Without Ranking Your Website
2. Content Marketing Institute
The Content Marketing Institute is the leading organization on global content marketing education and training. It helps brands attract and retain customers through compelling and multi-channel storytelling. Naturally, its blog provides only the best ideas and expertise for content marketers every day. Its site has custom research and touches on topics like building your audience, measurement and overall industry news. CMI provides strategies from the greatest content marketers out there and is a must-read for anyone looking to get the industry’s best advice.
Founder: Joe Pulizzi
Best For: Content strategy, storytelling and blogging best practices
Favorite Post: 13 Easy Tips to Give Your Content More Personality
3. Search Engine Journal
Search Engine Journal is widely seen as the go-to source for SEO news. It often sources news directly from Google and shares advanced tips around SEO and PPC. If you’re looking for the latest algorithm update or want to ensure your company is following best practices, SEJ is one of the first places your team should check out.